5 Façons de promouvoir vos vidéos Youtube

The vast majority of YouTube videos only have a few views.

But when you learn how to promote YouTube videos properly, you can get successful promotion to look like celebrities and big brands.

We will show you how. Use these five proven ways to promote YouTube videos. Amazing for your channel.

1: Work on SEO for your YouTube channel

It’s not complicated under normal search engine optimization (SEO). It doesn’t take a lot of money or time to get your website to the top of Google search.

Take this opportunity to get YouTube to promote YouTube videos on your channel at no additional cost.

This algorithm automatically classifies videos. It specifies which videos are shown to people when you log in or search. Apply simple strategies to get the best YouTube rankings.

In short, knowing that SEO is important to YouTube gives you a solid starting point, you can watch your videos based on your target audience.

Before you promote YouTube videos in any other way, you may want to optimize the search engines on your site and YouTube channel.

Ranking factors

There are many known rating factors on YouTube. But YouTube doesn’t tell you what it is. Instead, search engine specialists run extensive testing to determine what helps channels and videos appear higher in searches.

Here’s what they found in Search Engine Watch online magazine. The most important ranking factors for a person working on improving YouTube videos are:

Title tags

Keep your audience

Tags

Video duration

Number of subscribers acquired after viewing

Comments

Comments – what you like / dislike

This is why we are adding this. YouTube is in the process of creating its own video version. Previously, search engines did not understand the actual content of the video. They only understood how they were marked and described. This is why spoken sentences are as important as those typed.

How to justify SEO procedures for YouTube

Let’s see how YouTube video promotion strategies are implemented by search engine optimization.

Do you have any keywords

YouTube videos will appear in two main searches. They appear on the side or bottom of the screen when someone is using the YouTube platform. They also appear in Google search results, which are more important.

You can get detailed information about the highway. There are also paid tools to help you get more data on your keyword choice.

To perform a free YouTube keyword research, follow these methods:

Use the recommendation feature on YouTube. Type a keyword in the YouTube search box. Note the suggestions that appear in the drop-down list. These suggestions are based on repeated research.

Use the Google Keyword Planner. Add the word “video” to a keyword. Examine the results.

Google a keyword phrase that includes “video”. Note the recommendations.

Use free versions of paid tools like the Keyword Tool or the Banana Keyword Tool.

See if any videos are on the first page of Google for that keyword. If so, people are looking for videos on this topic. You have a winner. If not, this keyword may not be ideal.

In each video, you need a basic keyword, which will actually be a 3-6 word sentence.

You must also have supporting keywords. These keywords are called LSI (underlying semantic indexing). Search engines help you better understand the context of your page. They can also download videos if they are used in search.

Create your own script

Because a YouTube search engine can “understand” your video through your script, it is important that your keywords are spoken during the video. As with writing, always use keywords in a natural way.

It is important that the video text is original and engages in keyword stuffing. This is not an educational program on how to promote YouTube videos and no one wants to watch them.

If videos are already created, write this down for future videos. You know that if you have a good video, you’ve probably used a lot of keywords without thinking about it.

Description of your videos

Use this space to impress people with the video. Don’t give away the video. But be clear as they read it. After describing the video, use 25-50 words (included in 150) to invite people to view relevant content on your website. And / or exchange your links to your profiles on social media.

Never try to sell anything in the description. This would be bad for SEO and make your channel look junk.

Use your basic keywords 3-4 times and your basic LSI keywords normally, once if possible.

Your nickname

Create an interesting title of 10 words or less, no longer than 60 characters (including spaces). For best results, place the keyword phrase in the first few words. Add the year in parentheses for people looking for very current content.

Example: Your keyword is “Repair a weed killer”.

Title: Herbal Repair: Everything You Need To Know (2018)

Title: Repairing a weed pruning tool: 10 tips for doing it yourself (2018)

If the subject is such a final subject, the story will not be necessary. For technology, marketing trends, and other time-sensitive topics, the year is a must.

Your tags

For your bookmarks, use your keywords and basic LSI passwords.

Yes, it will look magical when you do a job disappearing in searches. But that’s not the way to promote YouTube videos.

Keep all relevant tags.

Get people to act

The actions taken help improve your ranking. You look for :

Love

Involved

Comments

Links (if applicable)

Participants

To effectively measure the success of promoting YouTube videos, you need to align it with how you measure success.

You can say something like this at the end of the video:

If you like your video, you will love our channel. Subscribe and comment.

It’s okay to ask people to like YouTube. She hasn’t been rejected (yet) like she has been on Facebook. So enjoy it while you still can! Use the analysis to determine the best way to get people to take action.

We did it indirectly. Most people like videos, they like them automatically. But more help can be added to the next level.

Make it the right length

Don’t try to make video once for a long time. Wistia found that 75% of people watched a two-minute video until the end. 60% will watch a 5 minute video. The more the duration increases, the more people lose. Losing ranking on YouTube. They want to know if people have finished the video.

If a 10-minute video makes sense for the topic, do it. But if you can split it into multiple 2-5 minute videos, it will improve your SEO.

If the chain, avoid making it too short, less than a minute. If people have to show an ad for every ad, they will quickly get frustrated.

Each video should be large enough to accommodate your comments, remarks, and links. But it is short enough to be completed.

Watch the video analysis to find this balance.

Add clickable annotations to your video

If you need a longer video, add annotation in the first 1-2 minutes of your video. This is an invitation to click on the action. If someone clicks on it, it tells YouTube that the viewer has seen everything they need, even if they don’t end the video.

Use custom thumbnails

Think about your channel to include everyone

Create a series and related videos. Build the content around a list of related (but different) keywords. Think about who is attracting your keywords. If you don’t attract or subscribe potential customers or people who would like to subscribe, this video might not be on your playlist.

Organize content intuitively for different audiences.

Always, promote YouTube channels through search engine optimization (SEO) first. When you do, it amplifies the results of one or more of your YouTube video promotion methods.

While driving traffic through other means like advertising on social media sites, that traffic will be aggregated with YouTube and Google which will record how video traffic reacts.

On the other hand, if you apply SEO strategies on YouTube and do nothing else, you will be waiting a long time. YouTube needs some initial traffic to judge you.

2: Smart ads with Facebook

More than 80% of the people in the world have a Facebook account. They visit him daily for at least 32 minutes. 32% of people deal with brands on Facebook as part of their daily routine.

Facebook receives over 8 billion video views per day. Also note that 85% of users watch the video with the sound turned off when it is on Facebook. This gives great importance to the visual design of the video.

Drive Amazing YouTube Traffic with Facebook Ads

Here’s how.

The first 3 seconds is 47% of the value of a video ad on Facebook. These three seconds determine whether someone stops scrolling or moving. People must be linked during these three seconds.

Know the cost per acquisition

Calculate. Understand the cost per click (CPC) on Facebook. It varies by industry, but averages $ 1.76. It would be an incredible expense if you had to pay for every visitor. But don’t forget that if you do SEO on YouTube, the results of that click will double.

Digital marketing software company WordStream broke it down.

Consumer services cost over $ 3-4 per click. Retailing on the other end costs less than $ 1.

When driving traffic to YouTube, acquisition typically measures new subscribers.

The cost per purchase is therefore simplified:

Total cost of clicks / new subscribers

You can also choose to count any positive action (eg comment, etc.) as a new YouTube fan. All of this help shows YouTube and Google that you deserve the # 1 position in search results.

Be very selective about your goal

I think carefully about all this. Who do you want to target with your video advertising? Better to reach 1000 people from the right audience than a million people who are not your target customers.

Large expansion can increase the number of errors you have to pay. It can also generate clicks that don’t have positive results, such as admiration, suspension, subscription, or engagement.

Write down the options available to you and how they represent your audience.

Target geographic area

With Facebook, you can geolocate your targets. You will always want to do this. If you are a local business this is necessary. But even if you export to the whole world, some markets are more profitable than others. Shipping to some areas is more expensive.

Focus on the geographies where you have the most chances of making money.

But what if you are creating a professional brand in the form of a blog or video blog? You are not selling anything directly. You still need to specify your location?

In most cases, yes. You can get the most out of your clicks when you advertise the location of your targeted subscribers. Use the analysis to identify geographic areas that deserve to be better targeted.

Be honest about your goal

Facebook asks you what the goal of your video advertising campaign is. Mark it clearly for the best results.

As you get people to visit YouTube videos, it makes more sense to “send people to your website”. Your YouTube channel acts as a website in this regard. But you have to choose among them if there is anything else that you think is more appropriate.

Ads on other social media sites

It’s not about reducing the platforms of other social networking sites. But whether you advertise on dating sites like LinkedIn, Instagram or Twitter, you will be implementing advertising strategies similar to Facebook’s.

Instead of rewriting each platform, we still have 3 distinct and proven ways to promote YouTube videos and increase unreasonable traffic.

3: Create a YouTube brand

The brand is a bit like gravity. We can’t see it. The average man cannot measure it. But you know there is a result of results.

To promote YouTube videos like a rockstar, you need to develop a clear branding strategy.

How to brand your YouTube channel

Let’s take a look.

Get an introduction

Not having a good video intro can kill your chances on YouTube. A 3-5 second intro determines your brand. When people learn to trust your brand, it gives them a reason to keep looking.

They know it will be a good thing. They know who you are.

Without a defining introduction, people can watch multiple videos at random. They don’t communicate that a big brand is providing all of this content.

The introduction is very short and should show who your brand is.

Get the color palette

You cannot control the color of your page. But you can control the color of your thumbnails and videos. Make the page consistent

Get row

Use a line in the video. People will come to associate this line with your brand. Make it distinctive but readable. The sizes and colors you choose for the font are part of the line consistency.

Video effect (Outro)

Don’t let your video turn into someone else. Create a clickable outro that shows other videos in that playlist.

4: Integrate your blog

Whether you’re a personal brand or a brand, YouTube and blogging go hand in hand. Nowadays, most content management systems make it very easy to integrate videos. There is no reason not to.

Blogs allow you to enter more detail than you would in a video. This makes it easier to see the topics you’re talking about when you use measurable mailing addresses.

While search engines like Google love video, they struggle to fully understand it. A code can help fill in the gaps for a single dynamic association.

Give your best videos a spot on your website. Set it up like a blog so that each post is a different video rather than an article.

Give your videos a new title and description similar to the ones you provided on YouTube. But don’t create duplicate content. This could affect the SEO of your website or YouTube channel.

Place videos in categories similar to your blog.

Your YouTube channel is now getting people to visit your website. Your website drives people to your YouTube channel content. Social media and email marketing guide people the same way.

It all works together to increase your traffic and engage people at the same time.

5: Use the power of influencers

There are a million videos that convey something like “10 ways to do something”. The interview with the artist, on the other hand, helps to provide a type of content that is unique, or at least rare. An actor is a person targeted by your audience:

After

Boxes

impressed

For people who love and / or trust this purpose, this is a very desirable piece.

The ideal impact of your brand should be related in some way to your brand by industry or position. If you are a local, you can also work with someone who attracts your audience in a unique way, for example:

A local athlete

A prominent local businessman

A very popular local political figure (not a controversial figure)

Other local celebrities

Spokesperson for the local charity

It is very easy to promote videos on YouTube with people they know. The name immediately catches the eye. Combine it with a compelling description and you can create amazing traffic.

You will not only be able to drive traffic by the way you choose to promote YouTube videos in this manner. The effect will also be to share the content. In many cases, they will do this for free.

It helps them promote their own brand at your expense so that they can get something out of it.

How To Use Effective Youtube Marketing

This is one of the hardest ways to promote YouTube videos to others. It takes charisma and communication skills.

We will guide you step by step by launching an effective interview request.

Select what you are looking for

Don’t just influence the effect before deciding which effect will be the best to help you promote your channel on YouTube.

This will allow you to avoid fatal mistake in promoting YouTube videos by effective marketing. This ignores the ideal effect that “falls on your knees” because you put your sites on someone else.

Start with a set of criteria. These can include a number of followers on the social media platform you are trying to grow.

You may be looking for other attributes. Klout’s Influencer Marketing Program has compiled this helpful matrix to help you determine what you’re looking for.

You may be looking for “Pundit”. It’s the effect that really matters to the public. When they speak, the stock market can go up or down. Other people form their own opinions about this person. This person is not in the news. It makes the news.

Or you might be looking for a “Socializer”. This is the person who is always associated with people and who explains to them how, when and where others should be sociable or fit in with certain crowds.

Or, “specialist” can serve you better. This person has qualifications that automatically make their opinion important.

Get his contact details

It’s not always easy if the influencer is as tall as John Daymond (FUBU or SharkTank) or Dr Oz (health book author and TV personality). Someone else can manage their social media presence.

Try it out through social media. But it can result in a robotic response.

If you are having trouble getting contact information, one of the best ways to communicate is to work on their way to their LinkedIn circles. In other words, connect with people who are “less” associated with them.

LinkedIn usually has a guardian. But that person is likely to correct the message if your presentation is convincing.

Or, do it the old fashioned way. Try calling by phone or meeting on dating sites to meet the people around them. Connect to the network to get referrals, referrals or a vote of confidence that will get you into this world of impact.

Activists can receive 100 interviews per day. Why should I choose you?

To show your worth first. Why would this person take the time to talk to you during their busy day?

What do you have?

You might have a unique audience that the actor wants to reach

Provide a platform to talk about a project they care about or a charity

The interview can make the person aware of the cause of their concerns

A free service or product from your business cares. If you have a big impact on your sites, you might be willing to spend more money on personalizing the giveaway.

The effector is never obligated to interview or even respond. If you present a gift and keep it unresponsive, try again and continue. It happens sometimes.

If you want to follow it, keep working on the value proposition and communicate around them.

Boost Youtube With Videos You Hope To Earn And Stream

Take advantage of the power of social networking sites to reach the right audience.

Integrate YouTube and your blog to increase traffic between them. Make yourself a brand. Interview with the actor.

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